E-Commerce Sales Increase Methods

Using Social Media to Increase E-Commerce Sales
Social media is one of the methods of increasing e-commerce sales. Be sure to be active on these platforms. You can be in touch with your customers and even understand them better. Try to use social media in every way that will be beneficial for your brand. Take into account the bad comments written about you and sometimes try to give them sincere answers. Show that you care about your customers. Introduce your brand in the best and clearest way possible. Thus, with the contribution of social media, you will quickly find the answer to the question of how to increase sales in e-commerce.

Heat Maps
You can increase the possibility of increasing sales in e-commerce with heat maps. You can determine the time your visitors spend on your site, the areas they click on and the pages they visit most frequently. There are some applications that show you these. Thanks to these, you can easily see what your visitors like or dislike on your site. On the other hand, you can see where users come from to your site, which platform they see and click on. With this information, you can find the platform you need to focus on and focus on that area. Seeing what your visitors are doing on your site gives you a lot of information about how to increase sales in e-commerce.

Exit Lightbox for Lead Generation
The lightbox, also known as the exit lightbox, is one of the moves you can take to increase e-commerce sales. It is usually a process that can be useful for visitors who are getting to know you for the first time. However, it is also very useful for other users. It appears on your site in the form of a pop-up, just before the visitor leaves. With this pop-up, you ask for the users' information. You can use this information to offer them special discounts in the future. Thus, you have the chance to win back your potential customers.

Upsell and Cross-Sell Products
It is one of the best e-commerce sales increase methods. When customers decide to buy a better product and then you show them other products related to the product they bought, it is called cross-selling. You can market your other products related to this method. To give a short example; You buy a phone and decide to buy a better model a year later. Then you see additional parts related to your phone on the site, such as cases, headphones, charging cables. In this case, the seller applies Cross-Sell. It introduces you to models that are better than the ones you have and the side products you may need. On the other hand, you can speed up the sales process with discount-style opportunities that you will add to these additional parts.

Complete Shopping Carts
When thinking about how to increase sales in e-commerce, one of the biggest problems we encounter is leaving products in the cart. Some users leave the site without purchasing the products in their cart. There may be many reasons for this. For example, they may have found the same product cheaper on another site or they may have given up because they saw additional fees such as shipping at the end of the transaction. In such cases, you can try to remind them of the products in their cart in order not to lose your customer. For this, you can send e-mails. However, these e-mails you send should be eye-catching in order to bring your customers back. You can send them what they forgot in their carts in the first place. You can also encourage them to buy products by sending special discount codes. You can win your visitors back by using eye-catching designs and titles.