Uncalculated costs in product returns and unmanageable stocks reduce business profitability.
Product cancellations or returns are an inevitable problem for every e-commerce company. Especially on large e-commerce platforms that provide multi-channel services, managing returns and cancellation processes can be very difficult. Increasing customer satisfaction and not losing already earned revenues has become a problem for all businesses.
Main Reasons for Cancellations and Returns in E-commerce
When shopping online, the buyer is given the opportunity to examine the product only from the shared image. The chance to go to the store in person and see, try or touch the product is not available in online shopping. For this reason, many different reasons for returns can arise.
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